12.23.2008 10:19 AM
One-quarter of OTA households still haven’t applied for converter box coupons, says NTIA

Three-quarters of all U.S. households relying on over-the-air television reception have requested government coupons good for $40 towards the purchase of a DTV converter needed to continue using their analog televisions following the February 2009 digital transition, the Commerce Department’s National Telecommunications and Information Administration (NTIA) said last week.

Agency figures, which are based on self-reporting, show 11 million of the 14.3 million over-the-air TV households Nielsen says exist have requested coupons — or 76 percent of all OTA TV households.

Acting NTIA Administrator Meredith Baker reminded those who need converter boxes but haven’t yet requested coupons to do so before the end of the year in a statement announcing the latest coupon tally. “I urge those who need the $40 coupons to apply before Dec. 31, buy a converter when the coupons arrive in the mail, and connect the converter to their television,” she said.

While the agency will make the coupons available to the public while supplies last until the February 2009 DTV transition, Baker has stressed that the public should make their coupon requests before the New Year to ensure the agency has enough time to process the applications and distribute the coupons, as well as to ensure that the public has enough time to install the boxes. Processing coupon applications may take up to six weeks, according to NTIA.

According to NTIA, 22 million households have requested more than 41 million coupons, and nearly 17 million coupons have been redeemed from the TV Converter Box Coupon Program to date.

On Feb. 17, 2009, all full-power broadcasters in the United States are required to transition to DTV transmission.

For more information, visit www.ntia.doc.gov/press/2008/DTV_TwoMonths_081217.html.


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

Wall Street Communications /   Friday 08:05 PM
Dejero Releases LIVE+ NewsBook Software for Mac
Wall Street Communications /   Thursday 06:44 PM
Dejero Ranks Ninth on Deloitte's Technology Fast 500(TM) in North America

 
Featured Articles
Discover TV Technology