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08.14.2007
Originally featured on BroadcastEngineering.com
In-Stat forecasts slow growth of HDTV market in China

The growth of HDTV subscribers will be slow in China throughout the next several years, reaching 2 million by 2011, according to a new report from In-Stat.

According to “HDTV in China: Devices Before Service,” the modest growth in subscribers tracks the wait-and-see strategies Chinese HDTV service providers have adopted in terms of investment and marketing.

In-Stat analyst Simon Sun, however, identified the small amount of HD content being produced as the most important factor impacting the service market.

According to In-Stat:

  • HDTV subscriber revenue in China will reach $358 million by 2011;
  • HDTV set shipments will reach 19.7 million by 2011;
  • Next-generation optical disc players with HDTV-quality pictures will ship 4.4 million units in 2011.

For more information, visit www.instat.com.



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