06.01.2010 12:03 PM
Consumers to flock to 3-D TVs when key challenges overcome, says iSuppli

Multiple challenges must be surmounted before consumer sales of 3-D TVs will take off, according to market research firm iSuppli.

While some consumers are buying 3-D TVs, obstacles such as standardization, content availability and interoperability must be resolved. The research company, which recently released a report entitled "3-D TV—Can it Drive the Next Round of Replacements," forecasts some 4.2 million 3-D TVs will be sold this year, largely due to interest from early adopters.

Worldwide, 3-D TV shipments will triple to 12.9 million units in 2011 and more than double to 27.4 million units in 2012, according to the iSuppli estimate. In 2015, 3-D TV shipments will reach 78.1 million units, a compound annual growth rate of 80.2 percent from 2010, the research firm said.

Most 3-D TV sales in 2010 will occur in the mature television regions of the United States, Japan, and Western Europe, where sizable markets exist for upgrading or replacing older, non-3-D sets, said iSuppli. Television viewers in South Korea and Australia also will adopt 3-D TVs.

Despite the strong showing, 3-D TVs account for only a small portion of the overall television market. The forecasted surge in growth will not occur until concerns over standardization, content availability and interoperability of 3-D glasses are resolved, said iSuppli principal analyst Riddhi Patel.



Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

K-Communciations & Associates /   Wednesday 08:20 PM
First UK InfoComm CTS-Prep 3-Day Course

 
Featured Articles
Discover TV Technology