03.26.2007 08:00 AM
CCTV deploys Snell & Wilcox Kahuna for sports
China Central Television (CCTV) has purchased two Kahuna SD/HD multiformat production switchers from Snell & Wilcox to support live HD coverage of key sports events including the 2008 Olympic Games, which will take place in Beijing. CCTV is the principal broadcaster for the 2008 Olympic Summer Games in China.
Earlier this year CCTV used a Kahuna switcher in its sports studio to enable mixing of SD and HD content for its coverage of the 2006 FIFA World Cup.
The Kahuna production switcher offers simultaneous SD and HD operations in the same mainframe from a single control panel. It enables CCTV to work in HD now without upgrading its entire infrastructure or investing in external conversion equipment.
During CCTV's live sports broadcasts, the Kahuna will allow operators to mix existing SD camera feeds, graphics, handheld shots and archive footage directly into an HD production. It will also be used with Snell & Wilcox's IMPAKT DVE option, which combines eight channels of 3-D DVE with premade effects.
For more information, visit www.snellwilcox.com/.