08.04.2005 02:57 PM
Originally featured on BroadcastEngineering.com
Thomson expands anit-piracy offering and moves into in-store video
Thomson is making several moves within the broadcast industry. The company expanding its product brand with Nextamp, and recently acquired in-store TV network provider, PRN.
Nextamp provides video watermarking products. Its products reinforce the implementation of Thomson’s content security strategy. Key elements of this strategy include the exploitation of technologies such as watermarking, copy protection and counterfeit detection, as well as the development of services such as piracy risks assessments and tracking of online pirated content.
Thomson’s content security technology portfolio, enriched recently with MediaSec’s key watermarking patents, is now complemented by Nextamp’s video watermarking solutions.
Thomson plans to deploy more of these solutions and to embed watermarking features into certain products. Nextamp will be consolidated in Thomson’s Software & Technology Solutions Business Unit, within the Group’s Technology division.
The agreement to acquire PRN (PRN) also extends Thomson’s expansion into the implementation and management of video networks. PRN will be part of Thomson’s Network Operations Services business unit in the Services Division.
PRN is a privately-owned company located in San Francisco, CA. It manages in-store television networks in more than 6000 locations across retailers including Wal-Mart, Sam’s Club, Costco, Best Buy and Circuit City.
For more information, visit www.thomson.net, www.nextamp.com, and www.prn.com.
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