04.14.2010 12:00 PM
Never.no interactivity goes behind scenes at TV2, Norway

TV2, Norway, has deployed never.no interactive technology behind the scenes to create a single management hub for one-click publishing of digital content, regardless of its source or destination. The same technology — never.no's Auto Dialog System, Interactivity Desk, and Dynamic Content Scheduler — is also enabling Norway's TV2 viewers to use their mobile phones or laptops to make live, real-time contributions during sports talk shows and broadcasts.

At TV2, never.no technology takes incoming feeds from as many sources as desired — internal content, Web sites, databases, or even SMS feeds — and aggregates them on a single Web interface that is viewed by a technician. With one mouse click, the technician can then publish content to its destination, with the system automating every step of the process, including graphics interpolation and formatting.

TV2 is using never.no technology to enable viewers to use their mobile phones or Twitter to send comments that appear in near real time on the in-studio touchscreen at a live sports talk show.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Friday 01:36 PM
Making a Scene in London
Holly Ashford of TVB Europe

Featured Articles
Discover TV Technology