Originally featured on BroadcastEngineering.com
NBC Universal chooses Signiant to power its digital media distribution
NBC Universal has chosen Signiant as its strategic supplier and has standardized on the Signiant Digital Media Distribution Management Suite to power its digital media distribution strategy.
The network's recent transition from an analog to an all-digital file-based workflow, combined with the challenges of moving very large HD files and the need to deliver media content to alternative distribution outlets such as Internet portals, made finding a robust solution for digital media distribution a necessity. The limited point solutions previously used to transfer files between all of the network's divisions could no longer meet the demands of its new distribution models.
The power and flexibility of Signiant's solutions has enabled NBC Universal to address its corporatewide distribution needs, including the dissemination of news content to affiliates, the ingest of user-generated material, the upload/download of TV content to reviewers around the world, the movement of movie content from studios to and from post-production facilities and the delivery of finished content to networks and online portals.
For more information, visit www.signiant.com.