12.15.2005 02:05 PM
Originally featured on BroadcastEngineering.com
iKnowledge, Pixel Power introduce new horseracing service

U.K. and Ireland racing broadcaster At The Races now delivers live graphical information on races, forms and odds through an automated television graphics service. The dedicated racing channel is using an on-demand graphics solution from Pixel Power and iKnowledge.

Developed out of its experience and the depth and focus of its systems for financial markets, iKnowledge feeds analytics, race card and results data, prices, jockey silks, forms, stats and trends for on-screen display into Pixel Power’s Clarity 500 character generator. This displays the information in real time in a customized format, including odds comparisons from various bookmakers and even displays rates of betting behavior changes for each horse to help viewers identify last-minute best bets.

For more information, visit www.pixelpower.com.

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