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02.02.2009 12:00AM
Top 100 U.S. Television Designated Market Areas

AntennaDesignated market area information from Nielsen estimates as of Jan. 1, 2009.
Over-the-air reliance derived from Nielsen cable and alternative delivery system estimates for each DMA.

Rank  Market  # of TV Homes  % OTA Reliance  % of U.S. TV Households
1

 New York

 7,433,820 

 4.3

 6.5

2

 Los Angeles

 5,654,260

 15.3

 4.9

3  Chicago

 3,492,850

13.6

 3.0

4

 Philadelphia

 2,950220

 5.9

 2.6

5 Dallas-Ft. Worth

 2,489,970 

 19.8

 2.2

6 San Francisco

 2,476,450

 8.3

 2.2

7 Boston

 2,409,080

 5.1

 2.1

8

Atlanta

 2,369,780

 5.9

 2.0

 9 Washington, DC

 2,321,610

 7.7

 2.0

10

Houston

 2,106,210

 22.2

 1.8

11 Detroit

 1,926,970

 10.5

 1.7

12 Phoenix 

 1,855,930

15.1

 1.6

13 Tampa 

 1,822,160

 9.0

 1.6

14 Seattle

 1,189,970

 9.8

 1.6

15 Minneapolis

 1,730,530

 18.6

 1.5

16 Miami 

 1,546,920

 7.8

 1.4

17

Cleveland 

 1,524,930

 10.6

 1.3

18 Denver

1,524,210

 12.2

 1.3

19

Orlando 

 1,466,420

 5.9

 1.3

20 Sacramento 

1,399,520

 10.4

 1.2

21 St. Louis 

 1,249,820

 4.5

 1.0

22 Portland, Ore. 

 1,175,100

 17.0

 1.0

23

Pittsburgh

1,156,360

 8.0

 1.0

24 Charlotte 

 1,122,860

 9.9

 0.98

25 Indianapolis

 1,114,970

 14.6

 0.97

26 Baltimore 

1,102,080 

 11.5

 0.96

27

Raleigh 

 1,080,690

 11.2

 0.94

28

San Diego 

 1,066,680

 8.9

 0.93

29

Nashville 

 1,016,920

 10.0

 0.89

30 Hartford 

 1,014,990

 5.1

 0.89

31 Kansas City 

937,970

 13.7

0.82

32 Columbus, Ohio 

 925,840

 12.8

 0.81

33

Salt Lake City 

919,390

 21.6

 0.80

34 Cincinnati 

 915,570

 15.7

 0.80

35 Milwaukee 

905,350 

 20.7

 0.79

36 Greenville, S.C. 

 858,050

 11.1

 0.75

37 San Antonio 

818,560 

 12.3

 0.72

38

West Palm Beach 

779,430 

 4.0

 0.68

39 Grand Rapids 

 741,420

 13.7

 0.65

40 Birmingham 

 739,750

 7.4

 0.65

41

Harrisburg 

 738,880

 8.5

 0.65

42 Las Vegas 

 728,410

 9.2

 0.64

43

Norfolk, Va. 

 718,020

 8.8

 0.63

44 Albuquerque 

 689,120

 7.7

 0.60

45 Oklahoma City 

 687,300

 14.5

 0.60

46 Greensboro 

 685,110

 10.0

 0.60

47 Jacksonville 

 674,860

 8.9

 0.59

48 Memphis 

 673,770

 12.9

 0.59

49

Austin 

 667,670

 14.5

 0.58

50

Louisville 

 667,230

 11.9

 0.58

51 Buffalo 

 631,120

 9.6

 0.55

52 Providence, R.I. 

 622,580

 11.2

 0.54

53 New Orleans 

 602.740

 8.4

 0.53

54 Wilkes Barre 

 594,579

 7.2

 0.52

55 Fresno

 574,900

 23.2

 0.50

56 Little Rock

 567,060

 11.0

 0.50

57 Albany 

 556,750

 7.2

 0.49

58 Richmond 

 550,240

 8.8

 0.48

59 Knoxville 

 547,930

 8.4

 0.48

60 Mobile 

 537,810

 8.3

 0.47

61 Tulsa 

 529,540

 17.3

 0.46

62 Ft. Myers 

 509,530

 4.4

 0.45

63 Lexington 

 503,260

 7.7

 0.44

64

Dayton 

 483,790

 16.6

 0.42

65 Charleston 

 479,750

 9.3

 0.42

66 Flint-Saginaw

 465,790

 12.5

 0.41

67 Roanoke 

 461,420

 11.9

 0.40

68 Tucson 

 456,030

 14.9

 0.40

69 Wichita 

 450,930

 10.7

 0.39

70 Green Bay 

444,210 

 20.6

 0.39

71

Des Moines 

 432,410

 19.3

 0.38

72 Honolulu 

 428,940

 5.3

 0.38

73 Toledo 

 425,890

 17.5

 0.37

74 Springfield, Mo. 

 421,960

 20.5

 0.37

75 Spokane 

416,630 

 15.5

 0.36

76

Omaha 

 411,520

 9.6

 0.36

77 Portland, Me.

 410,890

 12.4

 0.36

78 Paducah 

 393,260

 12.4

0.34

79 Columbia, S.C. 

 393,170

 12.1

 0.34

80 Rochester 

390,590

 15.7

 0.34

81

Syracuse 

 388,000

 10.8

 0.34

82

Huntsville 

 386,520

 7.9

 0.34

83 Champaign 

 386,000

 10.1

 0.34

84

Shreveport 

 385,770

 10.7

 0.34

85 Madison 

 378,740

 19.4

 0.33

86

Chattanooga 

 366,780

 9.6

 0.32

87 Harlingen 

 349,910

 33.5

 0.31

88 Cedar Rapids 

 346,330

 14.2

 0.30

89 South Bend 

 334,720

 19.4

 0.29

90 Jackson, Miss. 

 334,650

 10.1

 0.29

91 Colorado Springs 

 334,390

 16.1

 0.29

92

Tri-Cities, Tenn. 

332,840

 6.9

 0.29

93 Burlington, Vt. 

 331,320

 12.5

 0.29

94 Waco 

 329,690

 11.3

 0.29

95 Baton Rouge 

 326,390

 6.6

 0.29

96 Savannah 

 319,160

 6.2

 0.28

97 Davenport 

 309,600

14.6 

 0.27

98 El Paso 

 308,080

 31.6

 0.27

99 Charleston, S.C. 

 307,610

 9.3

 0.27

100 Ft. Smith, Ark. 

 297,920

 10.7

 0.26



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1.
Posted by: Deborah McAdams
Tue, 04-07-2009 - 6:58PM Report Comment
The numbers for the top 68 markets are covered over by advertising, but if you need them, you can copy and paste them into a spreadsheet.




Wednesday 9:02AM
Analysts: TV Regs 'Not as Dire as We Thought'
We feel the negatives are known and are a lot more comfortable recommending the space.


 
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