07.27.2006 08:00 AM
Report predicts Japan, U.S. to lead mobile TV market

A new report from analyst firm Juniper Research predicts broadcast mobile TV will reach revenues of $11.7 billion worldwide by 2011.

Japan will lead the market, with revenues reaching $2.9 billion, and the United States will follow at $1.8 billion, according to Juniper Research. The UK is also predicted to be a key market, with revenue hitting $989 million from mobile TV.

Although Japan is initially offering a free service on its ISDB-T One Seg network, Juniper Research predicts it will start charging for the service in 2008. The Japanese, U.S. and UK markets are prime breeding grounds for mobile television viewing mainly because of the large appetite for TV viewing, according to Juniper Research.

Although South Korea has had a head start in broadcast mobile TV with its DMB efforts, Japan and the United States will overtake it in terms of the number of subscribers, based on the larger mobile subscriber base. Of the overall broadcast mobile TV subscriber market, Japan, the United States and South Korea will make up 39 percent, with the other major markets being Germany, Italy, UK, India and China, accounting for 36 percent, by 2011.

A whitepaper outlining further details of the new study, “Mobile TV: The Opportunity for Streamed and Broadcast Services, 2006-2011 (second edition)” is available.

For more information, visit: www.juniperresearch.com.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

D. Pagan Communications /   Friday 10:35 AM
Blue Line is Hot on the Trail of DPA Microphones
Clyne Media, Inc /   Thursday 09:51 PM
Focusrite Expands RedNet Range

Featured Articles
Discover TV Technology