04.10.2009 12:00 PM
March Madness Grows Online for CBS

FT. LAUDERDALE, FLA.: CBS generated record traffic for it online coverage of men’s college basketball. The network’s CBSSports.com March Madness on Demand player logged 7.52 million unique visitors this year for the tourney, up 58 percent over last year. A total of 8.6 million hours of audio and video content were consumed by the fandom, up 75 percent from last year. TV coverage was up 5 percent in metered markets, the network said.

During the semifinal and championship games alone, the Web platform was tapped for 515,000 hours of vide and audio, up 51 percent over 2008. The Boss Button, a virtual device for those who covertly watched the action during work, was clicked 2.77 million times, up from 2.5 million for the entire tournament last year.



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Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett


 
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