09.20.2010 11:00 AM
Hollywood Post Alliance Announces Judges Award Winners
LOS ANGELES: Four technology companies will be honored with a
special HPA Judges Award at the Hollywood Post Alliance gathering Nov. 11 in
Los Angeles. The companies will be recognized for inventiveness and execution
of concept. FotoKem, Gradient Effects, Light Iron Digital and Reliance
MediaWorks, were selected for the Creativity and Innovation in Post Production
after a recent judging session by a blue-ribbon panel. The award was developed
to recognize innovative thinking in the areas of new tools, workflows and ideas
that enhance the post production process from a technical, creative or
FotoKem was recognized for nextLAB Mobile. nextLAB was created with proprietary
software combined with commodity hardware to yield an advanced toolset for
file-based post production, from safe ingest of camera original media, audio
sync, archive, color and lut application, through transcode.
Reliance MediaWorks received recognition for Custom Image Processing, an advanced
software applications for higher quality image results. Recent titles include “Avatar,”
“The Social Network,” and “Fantasia.”
Gradient Effects won for GLoW. Co-founders Olcun Tan and Thomas Tannenberger
created GLoW--Gradient Location-Optimized Workflow--as a 2D or stereoscopic 3D
previsualization and nonlinear production system. GLoW consists of a proprietary
software plug-in and related workflow that features applications for
cinematographers, directors, production designers and producers.
Light Iron Digital won for Outpost and Lightstream. Outpost consists of
hardware, software, and storage that enables operators to verify footage,
create back-ups, render one-light dailies, and transcode footage for editorial.
Lightstream is a Light Irons proprietary tool for distributing dailies to
mobile devices, including iPad, iPhone, and Droid.