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12.08.2011 12:00AM
FCC to Take Up CALM Rules Next Tuesday
WASHINGTON: As expected, the Federal Communications Commission will take up rules for the CALM Act at its last open meeting of the year. The commission is under a legislative directive to issue its rules for implementing the Commercial Advertisement Loudness Mitigation Act by the end of the year. The law directs the FCC to create rules that “prevent digital television commercial advertisements from being transmitted at louder volumes than the program material they accompany.”

The commission will consider a Report and Order on CALM and one other item, a third report to Congress on the status of competition in domestic and international satellite communications, at its regular monthly meeting, now scheduled for Tuesday, Dec. 13 at 10:45 a.m. Eastern Time.


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1.
Posted by: Anonymous
Tue, 01-24-2012 - 10:00AM Report Comment
With the new CALM act in effect this will force TV ads to quiet down, and not make a person go deaf. This is long overdue and the FCC should’ve made a fix long ago. The FCC is not the only one in the market for a fix. I know that the new Hopper from DISH possesses the feature to keep volume tamed. I’m happy with the features the Hopper possesses and the TruVolume will be useful to keep blaring ads quieter. I can’t wait to get my hands on one and enjoy the applications from Facebook as well as Pandora. Having DVR on up to six rooms and the ability of DVR in every room will work great for me. I can stop in one room and resume in another. With Prime Time Anytime I can have all four of my networks record and the option to view what I may have missed. Having the Hopper, connected to my employee service from DISH gives a great experience.




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