03.19.2009 10:22 AM
AJA Video changes sales structure

AJA Video has reorganized its sales approach in the United States, hiring regional sales managers and a product marketing manager, with the goal of better serving its reseller channel and its customers.

The company has added U.S. and Canadian sales managers in the Northeast, Midwest, Southeast and West.

The new sales and product marketing management team includes:

  • Bryce Button, product marketing manager
  • Jay Ignaszewski, sales territory manager, Northeast
  • John Ladle, sales territory manager, Midwest
  • Jeff Way, sales territory manager, western U.S. and Canada
  • Dan Wingard, sales territory manager, Southeast

AJA Video also has added dedicated sales reps in Asia and Europe. Eric Hamilton of Pacific Portals will oversee Asian resellers and distributors, and Matthew Causon of Phosphor will oversee Europe.

“What we’ve done is taken a look at how we are spending our money and what we are doing and made a decision that our company’s customers would be better served by having dedicated people — AJA employees calling and servicing our dealer channel,” said Paul Weiser, company VP of sales and marketing.

“We have brought together an interesting group,” Weiser said. “The most junior has been in the industry about 12 years and most senior 30 years,” he said. Weiser added that Button “fills a critical role” for the company because of his experience in the industry as an author, professional editor, owner of a post house and work experience with Autodesk and Avid, he said.

According to Weiser, changes to the company’s sales structure come during a period of growth; the company’s OEM, broadcast and post business has remained strong despite the general downturn in the U.S. economy.



Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

Wall Street Communications /   Friday 06:11 PM
Primestream Products on Display at CAPER 2014:
Wall Street Communications /   Friday 04:13 PM
Wohler Products at CCW 2014

 
Featured Articles
Exhibitions & Events
Discover TV Technology