German Broadcaster Selects Avid
Hessischer Rundfunk aopts MediaCenral Platform
June 9, 2014
MASS.—Avid said German public broadcaster Hessischer Rundfunk
has selected Avid solutions to power its post-production workflow. The upgrade
empowers Hessischer Rundfunk with the Avid MediaCentral Platform through enhanced
collaboration, accelerated production, and producing and distributing content to millions of German citizens via four radio
stations and one television channel.
As technology budgets continue to shrink across the globe, broadcasters
need to leverage cutting-edge solutions to maximize operational
efficiency. By implementing the industry’s most open and tightly
integrated workflows, including two System 5 Fusion digital audio
mixing consoles and a Pro Tool|HDX system with Interplay
integration, Hessischer Rundfunk has streamlined its production and
Before the upgrade, the main production facility was equipped with an
aging Studer mixing console. Due to the lack of integration with
Hessischer Rundfunk’s audio/visual workstations, flexibility and
control were limited. The new System 5 Fusion expandable digital
console now lets engineers control content from up to five digital
audio workstations using a single control surface, while delivering
premium sound quality and performance.
“With S5 Fusion, Interplay, and Pro Tools 11, Avid has established a
fully integrated file-based workflow for audio post production,” said Juergen Winkler, head of IT and project management at Hessischer
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