SintecMedia to Showcase OnAir eTV/iTV Functionality

SintecMedia will introduce eTV/iTV functionality for the company's OnAir broadcast management system at IBC2006. The new eTV/iTV feature simplifies the task of adding interactive content to television broadcasts.

OnAir supports delivery of a secondary or virtual channel, instructing the automation system when and how to indicate to the viewer that interactive content is available. It acts as a bridge between the primary channel and the virtual channel and dictates the content to be displayed when the viewer selects different interactive menu items.

SintecMedia will be in Stand 2.330.