Sezmi Launches Pilot of Personal TV Service
November 19, 2009
Sezmi has announced that its personalized television service is available to the public in an exclusive pilot in Los Angeles. Sezmi brings television content together with on-demand movies and Internet video content.
Features include advanced search and browse functions that ease discovery of content, advanced promotional capabilities for matching content offers to viewer preferences, custom portals or "zones" for offering categorized content, and targeted advertising.
Sezmi automatically records, organizes, and recommends shows for each person in the family based on their individual preferences. The press of a "mi" button on the Sezmi remote instantly launches a person into a custom view of their own favorite content ready for instant viewing, along with recommendations matching their viewing habits.
The service includes content from major studios including 20th Century Fox Home Entertainment, Lionsgate, Paramount Pictures, Sony Pictures Home Entertainment, Universal Studios and more, as well as an extensive lineup of independent studios. Sezmi has also partnered with Sonic Solutions to provide access to a broad selection of additional content powered by Roxio CinemaNow. Sezmi also integrates a variety of Internet content including YouTube and thousands of video podcasts.
Sezmi provides convenient access to a wide selection of local programming, including local sports, weather, ethnic and even special children's programming. This wealth of specialized local programming compliments access to every major broadcast network, including ABC, CBS, FOX, NBC, My Network, CW, Telefutura, Telemundo and Univision.
Buno Pati, co-founder and chief executive officer of Sezmi, said, "The launch of Sezmi in Los Angeles is the culmination of years of development and dozens of relationships in the content, broadcast and technology industries. We are extremely pleased to deliver on our vision of a premium television service that maximizes value for consumers."
People who are accepted into Sezmi's exclusive pilot will receive a free subscription to the Sezmi television service that can be set up in minutes to access leading broadcast and cable networks as well as Internet video content. These participants can also enjoy thousands of on-demand television shows and movies that are available to buy or rent.
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