03.04.2005 12:00 AM
CBS, GoldPocket Go Interactive
Couch potatoes can get active while watching TV using the live polls and trivia questions that CBS programs are providing.

CBS has teamed up with the interactive TV technology provider GoldPocket to offer interactive programming that started with the Feb. 17 broadcast of the reality series "Survivor: Palau."

Other interactive features for future shows will include live chats and viewer polls, offering new alternatives for advertisers to promote their products and services, according to Goldpocket.

GoldPocket' customers include Time Warner, NewsCorp, Disney, Viacom, DirecTV and television networks, CBS, Fox, NBC, among others.


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

Sue Sillitoe, White Noise PR /   Thursday 09:10 AM
Fairlight Unveils the Next Generation of Audio Post Production
Wall Street Communications /   Thursday 01:00 PM
NUGEN Audio AES Product Preview

 
Featured Articles
Discover TV Technology