04.26.2012 12:01 PM
Associated Press Converts With AmberFin and ATG Broadcast

BASINGSTOKE, ENGLAND: AmberFin and its U.K. channel partner, ATG Broadcast, have announced the sale of AmberFin iCRhigh-definition standards converter systems to the Associated Press. The project is part of AP’s global transition to HD operation with file-based workflows.

In parallel, ATG Broadcast has completed the construction of a new HD master control room at AP’s international hub of global video operations in London. AmberFin’s iCR systems are being deployed in this facility as well as in the United States, and will assist the development of the news agency’s HD file-based workflow.

Alongside HD conversion, AmberFin iCR will play a role in what AP calls the “normalization” of content that it receives. As one of the world’s largest international news agencies, AP receives news content from a broad range of sources, from video captured by a smartphone in Cairo to a broadcast quality file sent directly by its partners. iCR helps AP to ensure that all media files delivered across the AP network are fit for purpose for broadcasters to place within their editing and transmission workflows.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Thursday 11:07 AM
The Best Deconstruction of a 4K Shoot You'll Ever Read
With higher resolutions and larger HD screens, wide shots using very wide lenses can be a problem because they allow viewers to see that infinity doesn’t quite resolve into perfect sharpness.

Featured Articles
Exhibitions & Events
Discover TV Technology