05.17.2012 04:42 PM
Executive Emphasizes Importance of Editorials

WASHINGTON: Of note on the Radio Television Digital News website, Executive Director Mike Cavender’s op-ed, “An Old Friend has a New Name,” published May 14, argues that the lack of strong editorials in modern broadcasting has diminished an important piece of good community journalism.

Years ago, Cavender explains, he himself was in charge of writing editorials for a CBS station in Tampa/St. Petersburg: “Local schools and education were a big focus for us and I think our twice-weekly editorial statements were quite effective in calling attention to issues.”

Lamenting a decline in editorials in television over the years, Cavender points to the currently operating Association of Opinion Journalists, which was formerly known as the National Broadcast Editorial Association and is part of the National Conference of Editorial Writers.

“Like many associations, AOJ is seeking its footing and place in today’s journalism environment,” he writes. “AOJ has broadened its base; welcoming members not only from traditional media, like newspapers, radio and TV — but also encouraging participants from online organizations.And in today’s media landscape, the latter may be able to help revive this flagging art.”

-- Radio World


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

Sue Sillitoe, White Noise PR /   Monday 10:45 AM
100 Free DPA Microphones – How Do You Wear Yours?

 
Featured Articles
Discover TV Technology