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Originally featured on BroadcastEngineering.com
Apr 14

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4/14/2008 9:52 AM  RssIcon

MLB Advanced Media Uses Genesis Networks Infrastructure to Bring Opening Games to Online Fans Worldwide


NEW YORK -- April 4, 2008 -- When the Boston Red Sox and the Oakland A‘s kicked off the 2008 Major League Baseball season in the Tokyo Dome last week, fans in the New England area enjoyed the action in high definition via an advanced fiber optic infrastructure provided by Genesis Networks. The same fiber network delivered the games online to viewers worldwide via MLB.com, the official Web site of Major League Baseball.


Genesis Networks provided more than 32 hours of networking services to MLB Advanced Media for delivery of news feeds, as well as complete live coverage of the season openers and exhibition games to MLB.com. Genesis delivered the high-quality video signal to MLB Advanced Media headquarters in New York City, where it was streamed directly onto the MLB.com site.


“We continuously work to provide a wide array of high-quality video content to meet the varying needs of baseball fans of all ages. As the season opener approached, we needed a reliable and cost-effective method for bringing over exclusive video from Japan, including live broadcasts of the games,” said Joe Inzerillo, senior vice president of multimedia, MLB.com. “Genesis Networks‘ expertise and technology excellence allowed us to achieve our goals efficiently and effectively for baseball fans around the globe.”


“We are grateful to MLB Advanced Media for giving us the opportunity to provide global networking services for such a prestigious international event; in fact, this is only the third time U.S. teams have officially opened the baseball season from the Tokyo Dome. This is further evidence that Genesis Networks is rapidly becoming the premier global sports, news, and entertainment provider via fiber optics,” said Paul Dujardin, president and CEO, Genesis Networks. “In meeting the needs of MLB Advanced Media, we‘ve shown the versatility of fiber for occasional-use services, as well as its superiority over satellite for transporting high-quality video signals over long distances.”


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About Genesis Networks

Genesis Networks provides broadcasters, cable networks, production companies, and corporations with high-quality customized global video transmission services that are reliable, flexible, and affordable. The Genesis Networks' platform is a next-generation, IP-based fiber and satellite video network with cutting-edge switching and compression technologies. With more than 100 locations worldwide and growing, many organizations can now take advantage of Genesis Networks' services. The company's network operations center in New York City maintains the health and standards of the global network while the Genesis Networks proprietary software system, IRIS, allows clients to have remote, real-time network monitoring, scheduling, and control capabilities. Additional information on Genesis Networks and its innovative products is available at www.gen-networks.com.

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