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Originally featured on BroadcastEngineering.com
Dec 12

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12/12/2007 7:27 PM  RssIcon

BILLERICA, Mass. -- Dec. 6, 2007 -- Echolab Corporation, a leading provider of professional video production switchers and broadcast tools, today announced the opening of its new Singapore office, Echolab PTE Ltd. Under the leadership of Aniket Rangnekar, regional sales and support manager - Asia, the office will strengthen Echolab‘s ability to meet the high global demand for its products, as evidenced in 2007, with 100 percent growth of the company‘s international sales.


“Echolab switcher products have been adopted worldwide at a rapid pace, and Echolab PTE Ltd. will provide a localized sales and support center for our growing client base in the Asia-Pacific region,” said Echolab president Nigel Spratling. “Aniket is a seasoned broadcast professional with a comprehensive technical skill set and expertise in broadcast system integration, process modeling, and improvement. We‘re confident that his practical and technical knowledge of the industry and familiarity with the Asian market will be enormously valuable as we continue to extend the reach and penetration of Echolab products across the globe.”


Prior to joining Echolab, Rangnekar was an application engineer, demo artist, and trainer for Benchmark Systems Singapore. In this role, he provided engineering, installation, and training services for a variety of broadcast hardware and software systems for clients throughout Southeast Asia. He earlier acted in a similar role as a support engineer and demo artist at Cinecita Comoptronics, Mumbai, performing installations for clients including Doordarshan India and Taj Television at Dubai Media City.


Rangnekar previously led post-production at Eternal Dreams India, where he designed the complete workflow and on-air packaging for two regional channels. He also worked as technical supervisor for HFCL and Nine Network Australia, taking the channels to air. Rangnekar has also served as technical manager and chief editor at Galaxy Multimedia and at B.R. Ads Video Division, and as an editor for Sony Entertainment Television, one of the leading entertainment channels in the Indian television industry.


“The launch of Echolab PTE Ltd. opens the door to many exciting opportunities within the Asia-Pacific market, and I look forward to providing products and support tailored to the needs of different customers within this territory,” said Rangnekar. “Echolab systems offer a smart combination of sophisticated technology and essential functionality, serving as forward-looking solutions for broadcast facilities and production companies.”


Rangnekar can be reached in the new Singapore office by phone at +65 9006 1497 or via e-mail at aniketr@echolab.com.


More information about Echolab and the company‘s products and services is available at www.echolab.com.


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About Echolab

Echolab Corporation is a leading provider of video production switchers and tools that offer flexibility and on-air reliability for the production and distribution of digital media in a variety of formats. Built on Echolab‘s award-winning System on Chip technology, the dual-format Opera, SDI-format Nova, and new multi-definition Ovation MD lines of production switchers deliver the highest-quality output in analog and all digital formats, and are scalable for future expansion and operational enhancements. Echolab is online at www.echolab.com.

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