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Originally featured on BroadcastEngineering.com
Apr 14

Written by:
4/14/2008 3:05 PM  RssIcon

There’s a new player in the broadcast space from a company well known in the broadcast space. The new company is AmberFin and it’s part of Snell & Wilcox.

This morning (Sunday) Joe Zaller, VP of corporate development for Snell & Wilcox announced the formation of a new division called AmberFin. Know what AmberFin means. Nothing, it’s just a name we were told at the press conference.

Simon Derry, the company’s chief executive, said Amberfin represents a software platform based on Snell & Wilcox’s iCR hardware product. One key difference between iCR and AmberFin’s application is that the AmberFin platform operates as a file-based workflow and processes content on a non-real time basis. Tag line for the venture is “AmberFin iCR delivers the ultimate multi-platform video content experience.” The new company’s brochure has a headline that’s sure to catch your attention; “Make money in your sleep.” Sign me up.

AmberFin currently has about 40 employees. Derry said the company is focused on three key client needs: helping them increase their revenue, control their production costs and enabling them to produce fast-to-market solutions.

Where do they get these names?.......

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Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB


 
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