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Originally featured on BroadcastEngineering.com
Dec 11

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12/11/2009 2:39 PM  RssIcon

The Pixled booth at LDI2009 Pixled, a company offering an unprecedented lightweight LED video product which has already been embraced by designers from a variety of industries, found the recent LDI show an ideal venue to introduce the product range to even more clients. Pixled spoke with designers and specifiers from a wide range of applications including touring; television; live events; and permanent installations. All who stopped by wanted to find out how Pixled’s range of LED video products could allow them more creative freedom without technical and weight compromises.

The Pixled PowerPix module.The LDI judging committee was impressed with Pixled’s product line and awarded them Honorable Mention in the LDI2009: Debuting Product Award, Projection category for its PowerPix product. The DMX-compatible PowerPix are strings of high-power RGBW LED pixels. Its power scaling technology ensures that the RGBW pixel modules have a continuous light output of 5W. When configured as a single or dual color pixel, the modules' light output even equals that of a 10W pixel. The IP65 rated PowerPIX modules have an aluminum housing and a clear, 170° beam angle PC lens. Its flexible cable and customizable interpixel distance gives designers limitless design freedom.

“We would like to thank everyone who stopped by our booth at the LDI2009 show,” says Norah de Bekker, Sales and Marketing for Pixled. “We had a lot of very interesting conversations as well as got to meet with a lot of potential clients and discuss how Pixled products could solve some of their creative challenges.” Koen Bossuyt, worldwide Sales and Business Development for Pixled, echoes these sentiments and adds, “Lightweight and with varying rates of transparency, the Pixled product range certainly provides answers to increasingly important purchasing considerations in the LED market today. Market acceptance of the product has been immediate, with Pixled already being used on numerous projects. Pixled offers a rugged range of products that are ideal for many different types of applications.”

Pixled’s product line includes a range of lightweight, indoor/outdoor LED video options from 7mm to 40mm with varying percentages of transparency suitable for both rental and permanent installations. By combining ultra-lightweight design, in fact it is one-fifth the weight of comparable LED products, with remarkable price/performance, Pixled removes a number of technical and economic design constraints that have previously restricted the use of LED in many projects.

Another new product on display at the LDI2009 booth included the F-30 Floor Module, which converts the standard Pixled 30mm F-30 modules into a rugged and versatile floor. pixled-f-30_floor_module_001.jpgThe unique design allows the user to build a LED floor very quickly without compromising on serviceability or screen uniformity. The standard F-30 product requires no separate control boxes, allowing for easy tile-to-tile connections so that a large surface can be built quickly and simply. The F-30 module is waterproof; therefore no damage can be done if water or humidity penetrates through the floor. This separate Floor Module allows rental customers to have better and more versatile usage of the standard Pixled F-30 panel.

Demand for the Pixled product is rapidly growing as LED video displays are now not only seen at concerts, tradeshows, tournaments and large festivals, but also in retail stores, office lobbies, casino's and nightclubs. Exhibit designers have been incorporating Pixled in their designs including Mercedes Benz at the Frankfurt Auto Show; Lexus, Infiniti and Nissan at the Los Angeles Auto Show; GM Daewoo at the Seoul Motor Show; Eisai; Accu-Check; and Addikt Hairdressing Products. Permanent installations include the Mercedes Benz flagship store in Berlin; UNIQLO Soho New York global flagship store and UNIQLO Paris; Cartier in New York; and the offices of The Wall Street Journal in New York.

Pixled products have been used on a wide variety of applications including concerts with Jay-Z’s 9/11 Benefit Concert and Blueprint 3 Tour; Pink’s Funhouse Tour; DJ Tiesto; Kings of Leon; Johnny Hallyday Tour 66; Take That Circus Live Tour; Juan Luis Guerra La Travesia Tour; Stereophonics; Kaiser Chiefs; Essence Music Festival; and Coldplay. Television applications include the 2009 MTV VMAs; Brit Awards 2009; 2009 Eurovision Song Contest; 2009 CMT Music Awards; and VH1 Hip Hop Honors and Divas.

Be sure to find us on Facebook to discover more about Pixled projects and products. Please feel free to upload Pixled project and crew photos and share with us what you are working on as well as what products you enjoy using.

For more information, please go to www.pixled.com.

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