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Originally featured on BroadcastEngineering.com
Apr 23

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4/23/2009 3:03 AM  RssIcon

NAB 2009 Press Release

Class on Demand Announces New Training Products for GenArts Sapphire™ Visual Effects Software

GenArts’ Todd Prives to host the company’s first self-paced training title

Hoffman Estates, IL – April 22, 2009 - Class on Demand, a provider of professional educational products for creative markets, announced today it will release a new self-paced training title on the industry-leading GenArts Sapphire for Adobe® After Effects® and Apple® Final Cut Pro®. Recognized by top studios and post-production houses for its image quality, organic look, speed and intuitive controls, GenArts Sapphire provides more than 200 state-of-the-art image processing and synthesis effects plug-ins. It has been used to create some of the most exciting visual effects in countless blockbuster and Oscar-nominated films. The new training title will be hosted by GenArts’ Todd Prives and will guide After Effects and Final Cut users all the way from basic Sapphire features through advanced tips and tricks as they actually build a broadcast quality spot. Included with the title will be complete project files for both After Effects and Final Cut Pro.

“Visual effects have become essential to the art of communicating and telling stories using film and video, and GenArts Sapphire is widely recognized as the premier brand in the specialized visual effects industry,” said Steve Bannerman, CMO, GenArts. “We are excited to offer our customers an extremely high-quality training experience from a leading provider such as Class on Demand. A result of years of feedback from customers, this highly-anticipated title promises to enhance both the creativity and productivity of Sapphire users of all skill levels.”

“Todd is an outstanding talent and one of the most recognized names in the GenArts community. We are looking forward to working with GenArts and Todd in developing a training product that will help Sapphire users take their creative skills to an entirely new level. Our high production values and Todd’s tremendous skill set will make this a training product that every Sapphire user will want,” said Paul Holtz, Founder and CEO, Class on Demand.

Pricing and Availability

The new Class on Demand training for GenArts Sapphire for Adobe After Effects and Apple Final Cut Pro title is scheduled to launch in July 2009 and will be priced at $129. The title will be available from Class on Demand and GenArts in DVD and web downloadable formats.

Class on Demand Training

Each Class on Demand training product is custom designed by an industry thought leader who brings years of insight and experience to the materials. The real-world approach provides a superior learning experience, enabling professionals to master applications and improve their productivity on every level.

GenArts Sapphire Visual Effects Software

GenArts Sapphire is a mission-critical visual effects tool that blends unmatched image quality with unique organic looks and productivity-driving ease of use. The effects seamlessly integrate as software plug-ins into leading editing and compositing systems from Adobe, Apple, Avid, Autodesk, Assimilate, Eyeon, FilmLight, The Foundry, Quantel and SGO. Sapphire has the distinction of having been a key component of an Academy Award nominated film for the past 12 consecutive years, including 2009 nominee Iron Man and Oscar winner The Curious Case of Benjamin Button.

About Todd Prives

Todd Prives is the Sr. Business Development and Marketing Manager at GenArts. With over 7 years of industry experience in both production/post-production and visual effects software, he is a frequent speaker at user groups and tradeshows. At GenArts he is responsible for training, product demonstrations and technical support to customer sites worldwide.

Class on Demand and GenArts are exhibiting at NAB 2009, held in Las Vegas, NV from April 20-23, 2009 (Class on Demand SL4316 / GenArts SL2209).

About Class on Demand

Class on Demand is a leading producer of education and training programs. Its products and services address the needs of individuals, professionals and corporate training. Current programs cover a broad spectrum of content including video capture and editing, computer animation, federally mandated training, customized corporate training and vocational education. Please visit our web site (www.classondemand.net) for additional information regarding our products and services or visit the NAB booth SL4316. Class on Demand is a registered trademark of Class on Demand, Incorporated.

About GenArts

GenArts, Inc. is the premier provider of specialized digital visual effects software tools for the film, broadcast and video industries. The GenArts Sapphire, Monsters and Raptors portfolio equip digital artists with a collection of state-of-the-art image processing and synthesis effects such as glows, light rays, lens flares, lightning, film damage, fire and fluid effects. GenArts software has been used in blockbuster movies such as the Star Wars prequels, Titanic, Indiana Jones and the Kingdom of the Crystal Skull, the Pirates of the Caribbean and Lord of the Rings trilogies, Spiderman, X-Men, The Matrix, Lost and CSI. The company was founded in 1996 in Cambridge, Mass. www.genarts.com. GenArts is exhibiting in NAB Booth SL2209.

Press Contact

To schedule a press briefing or request a product review, please contact:

Zazil Media Group

Janice Dolan

(p) (617) 817 6595

(e) janice@zazilmediagroup.com

Class on Demand is a registered trademark. Other company and product names may be trademarks of their respective owners.

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