8/31/2007 9:16 AM
Built-In Software Encoding Engine Gives Playout System Powerful Audio Capabilities
DENVER -- Aug. 30, 2007 -- OmniBus Systems, the award-winning provider of comprehensive broadcast automation and content management solutions, will preview integrated Dolby® Digital audio encoding for its groundbreaking iTX broadcast automation and playout system at IBC2007. Unlike the pass-through Dolby Digital implementation in most high-end video servers and playout solutions, iTX contains a full encoding engine in software, allowing the processing of multiple Dolby Digital streams in real time and mixing between different surround and stereo sources and formats.
iTX's implementation of Dolby Digital will allow broadcasters to transmit a stereo soundtrack simultaneously alongside the surround-sound version, and to take content received as surround sound in six discrete tracks and encode those into a finished AC3 stream. This versatility will allow broadcasters to accommodate a variety of different methods for receiving surround sound and to choose among options for its transmission.
"For our high-end customers, dealing effectively with surround sound is one of the biggest challenges when implementing HD," said Ian Fletcher, CTO of OmniBus Systems. "Broadcasters typically have to deal with multiple sound formats, including movie surround soundtracks, stereo for commercials and interstitials. Our solution makes it easy to mix and fade between different sources for tasks like adding a voiceover or adjusting for lip sync. This level of sophisticated surround-sound support within iTX shows how far it's possible to take software-based technology and demonstrates our commitment to going beyond simple playout from IT hardware into all of the areas of broadcasting that our customers are demanding."
Subject to satisfactory completion of Dolby's approval process, OmniBus Systems anticipates the iTX's implementation of Dolby Digital to be offered as an option for enterprise-class customers as early as Q4 2007.
iTX is a revolutionary, next-generation software-based broadcast production and transmission solution that uses standard IT hardware and advanced software technology. This powerful system builds on OmniBus Systems' high-end automation expertise to deliver automation, ingest, editing and content management and act as a video server, master controller, graphics device and logo inserter.
More information about OmniBus Systems' digital asset management, automation and transmission technology is available online at www.omnibus.tv.
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Dolby is a registered trademark of Dolby Laboratories.
About OmniBus Systems
OmniBus Systems provides broadcasting, cable and satellite organizations with comprehensive automation and media content management solutions that address every area of television-related operations. Its newsroom, content and workflow automation solutions include acquisition and recording of rich media material, low-resolution editing, media asset management and playout. OmniBus is a global company with headquarters in the United Kingdom and offices in the United States, Germany and Singapore. More information is available at www.omnibus.tv.