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Originally featured on BroadcastEngineering.com
Sep 10

Written by:
9/10/2009 7:03 AM  RssIcon

Inlet Technologies, the leader in live streaming and video-on-demand solutions for digital media, announced today it is further enhancing its entire product family, including its Spinnaker live streaming appliances, Fathom high-performance encoding platform and Armada automated workflow management system, to better meet the growing demand for iPhone streaming, adaptive bitrate streaming and other key industry innovations. Additions include integration of Segmenter software, automated VOD asset creation and support for Microsoft’s Playready DRM technology. Inlet will showcase these product enhancements at IBC 2009, in the IPTV Zone, booth IP513.

At the forefront of enabling live video to the Apple® iPhone™, Inlet augments its leadership role with a number of iPhone-centric enhancements. Integration of Segmenter software allows for iPhone-ready streams to be automatically created, eliminating the need for additional hardware or segmentation software to deliver video natively on any iPhone through Safari or an iPhone application, and making it even easier and more affordable for content owners to reach more than 40 million iPhone and iPod® touch® consumers.

Enhanced adaptive bitrate support ensures that iPhone consumers enjoy the highest-quality video streaming experience by switching seamlessly between multiple streams, optimizing the available bandwidth and device performance at any given moment. The video stream is automatically delivered to the end user without stuttering, dropped frames or buffering. Additionally, Inlet’s Fathom and Armada workflows now support creation of on-demand media assets which adhere to this new mode of delivery.

Automated VOD asset creation for iPhone means that live streams can instantly be turned into on-demand assets, creating immediate monetization opportunities for content owners.

In addition to built-in support for Microsoft’s IIS Smooth Streaming, Inlet has added support for Microsoft PlayReady, making it easy for content distributors to meet stringent Digital Rights Management requirements, with end-to-end content encryption and authentication control for the delivery of live or on-demand content to any device.

“Our goal is to continue our technical leadership with the introduction of new products, capabilities and support for industry-leading technologies, fostering the continued growth of digital media,” explained Scott Labrozzi, CTO, Inlet Technologies. “This latest round of product enhancements makes it easier for our customers to reach new audiences, while monetizing and protecting their assets.”

About Inlet Technologies

Inlet Technologies’ live and on-demand digital media solutions help our customers build intelligent, robust digital media infrastructures. Our industry expertise, award-winning products and outstanding support enable content owners and distributors to expand their audience and maximize their content’s value. Inlet provides the industry’s fastest time-to-output, sets new standards for quality, and is the first to reach new platforms and screens. Industry leaders such as Major League Baseball, Microsoft, Yahoo!, France Télévisions and Home Shopping Network rely on Inlet for easy implementation, technical prowess and enterprise scale for their mission critical operations. For more information, please visit www.inlethd.com. Follow us on Twitter at InletTech.

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