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Originally featured on BroadcastEngineering.com
Jan 16

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1/16/2009 2:07 PM  RssIcon

ANAHEIM, CA, JANUARY 16, 2009 – Auralex Acoustics and legendary guitar manufacturer, Gibson, collaborate to provide “Art of Sound" guitar images for Auralex’s SonicPrint line. Auralex, the industry leader in innovative sound control solutions, has gained access to Gibson’s gallery of images for its innovative SonicPrint custom-printed, artistic ProPanels line. Auralex is now licensed to print any Gibson, Gibson USA, The Gibson Original, Gibson Acoustics, Gibson Custom Art, Epiphone, Dobra, Tobias and Steinberger brand materials and product images onto its SonicPrint panels.

SonicPrint custom-printed, artistic ProPanels are fabric-covered acoustic absorptive panels designed as artwork, featuring “The Art of Sound” theme which blends unlimited design and style options for any room with the company’s acoustically proven technology of its ProPanel product line. For the recording enthusiast, this exclusive offering opens the door to numerous décor options, as the acoustical panels are camouflaged under the design of the customer’s choice. Users are no longer limited to single color fabric choices, and can now outfit any space with paintings and drawings of any kind. SonicPrint is also available for Auralex’s ELiTE Custom Fabric System (CFS), a full-room treatment approach that blends an engineered acoustical environment with an elegant finished appearance.

“Auralex is honored to team up with Gibson, a legendary brand in our industry, for our new SonicPrint line,” says Tim Martin, director of sales and marketing for Auralex Acoustics. “We are continually looking for new ways to expand our library of images for SonicPrint. Through this licensing partnership with Gibson, we are able to create acoustically effective artwork with guitar imagery that will look and sound fantastic in a studio, rehearsal space, nightclub or other venues where critical listening is important.”

Auralex Acoustics’ new dedicated micro-site, www.auralex.com/sonicprint, is an online portal and direct way for dealers to place orders for the company’s SonicPrint custom ProPanels. Users can upload their own personal photography, corporate logos or other custom images to be printed on the SonicPrint acoustical panels.

Auralex’s ELiTE Custom Fabric System (ELiTE-CFS) is a full-room treatment approach that blends an engineered acoustical environment with an elegant finished appearance. Auralex’s ELiTE Custom Fabric System is a proprietary, fully-engineered acoustical treatment system that utilizes a patented retention channel and custom installation process. The treatments include a combination of absorption, diffusion, reflection, and bass trapping, with all the acoustical materials hidden behind the system's smooth stretched-fabric surface.

About Gibson:

Gibson is known worldwide for producing classic models in every major style of fretted instrument, including acoustic and electric guitars, mandolins, and banjos. Gibson’s HD.6X-PRO Digital Guitar, the Gibson Robot Guitar and the new Gibson Dark Fire guitar represent the biggest advances in electric guitar design in over 70 years. Founded in 1894 in Kalamazoo, Michigan, and headquartered in Nashville since 1984, Gibson Guitar Corp.’s family of brands now includes Epiphone, Dobro, Maestro, Kramer, Steinberger, Tobias, Echoplex, Electar, Flatiron, Gibson Baldwin Music Education, Slingerland, Valley Arts, Maestro, Oberheim, Sunshine Piano, Take Anywhere Technology, Baldwin, J&C Fischer, Chickering, Hamilton, and Wurlitzer. Visit Gibson’s website at www.gibson.com or www.gibson.com/press.

About Auralex Acoustics, Inc.

Located in Indianapolis, Auralex Acoustics was founded in 1977 with a mission to provide top-performing acoustical treatment products at the best value. Since then, thousands of satisfied Auralex customers have experienced improved acoustics, expert advice and exceptional customer service. Auralex products enjoy widespread use among prominent artists, producers, engineers, corporations, celebrities and government agencies.

Auralex Acoustics has become the industry leader in innovative sound control solutions and continues to enjoy rapid growth through an international network of authorized dealers. Visit the Auralex Web site at www.auralex.com. Auralex can be reached via email at auralexinfo@auralex.com or by calling 1.800.959.3343.

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