03.27.2012 12:15 PM
IDC Unveils New DTH and Ad Insertion Platforms at the 2012 NAB Show

At this year’s NAB Show, IDC will launch an advanced solution that allows Direct to Home (DTH) satellite operators to deliver content to a largely untapped subscriber base, TV audiences residing within places like multi-dwelling units (MDUs), gated communities, and hotels. This integrated platform enables linear content to be distributed cost-effectively over Ethernet, as well as lucrative new services like Video on Demand (VOD).

IDC will also launch an integrated local ad insertion platform that enables television broadcasters to dramatically increase advertising revenues by inserting regional or local commercials into content at the edge of the network. This platform provides unparalleled accuracy for connecting advertising content with target audiences.

IDC will also unveil an expanded portfolio of cost-effective STAR Pro Audio satellite receivers featuring the latest open standard modulation and audio compression technologies.

The 2012 NAB Show takes place in Las Vegas, April 14-19.IDC will be at booth SU2608.

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Tuesday 06:00 AM
Eleven FCC Scenarios for The 600 MHz Band Plan
I suspect that the estimated $44 billion of auction proceeds do not take into account the fact that some spectrum the FCC will buy cannot be resold because it must be used as guard intervals in the 600 MHz band plan.~ Charles W. Rhodes

D. Pagan Communications /   Friday 11:45 AM
Wall Street Communications /   Friday 01:16 PM
DigitalGlue at the 2015 NAB Show:

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