03.25.2008 08:28 AM
ViDeOnline to package, sell ads for online distribution of Beijing Olympics

China’s main national TV broadcast network, CCTV, has awarded Redwood City, CA-based ViDeOnline Communications the exclusive right to package and create online video ad partnerships for the Beijing 2008 Olympic Games.

Under the agreement, which covers live and video-on-demand (VOD) channels, CCTV.com will use ViDeOnline's O8 intelligent ad insertion network to deliver targeted online advertisements during the Beijing 2008 Olympic Games for mainland China and Macao SAR coverage.More than 75 percent of China's Internet users get their video entertainment, TV and movies on the Internet. According to China Internet Network Information Center (CNNIC), there are more than 200 million Internet users and more than 500 million mobile users in China.



Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Thursday 10:05 AM
NAB Requests Expedited Review of Spectrum Auction Lawsuit
“Broadcasters assigned to new channels following the auction could be forced to accept reductions in their coverage area and population served, with no practical remedy.” ~NAB

Wall Street Communications /   Friday 08:05 PM
Dejero Releases LIVE+ NewsBook Software for Mac
Wall Street Communications /   Thursday 06:44 PM
Dejero Ranks Ninth on Deloitte's Technology Fast 500(TM) in North America

 
Featured Articles
Discover TV Technology