Originally featured on BroadcastEngineering.com
Entriq rolls out Ad Delivery Service
Entriq will introduce its Entriq, an integrated advertising and content serving platform that allows content companies to provide both ad-supported and pay-media to consumers using a single technology platform.
Like Entriq’s existing pay-media solutions, the new integrated platform works across all digital channels, including broadband, mobile and IPTV.
Core features of Entriq’s solution include:
- Cross-platform capability that allows companies to sell content across a host of channels;
- Access control and protection of content with digital rights management policies for all types of media on any device;
- A complete authentication, billing and customer care infrastructure;.
- An easy-to-use interface with a drag-and-drop capability.
The new service offers multiple advertising options, including pre-roll video ads, in-page video ads and stand-alone rich media Flash ads in conjunction with geographic targeting and real-time reporting. It is fully integrated into Entriq's existing content protection service with digital rights management and access control.
For more information, visit www.entriq.com.
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