12.31.2008 09:50 AM
Newport Television Taps VCI for Sales Restructure
The Newport Television group, based in Kansas City, Mo., with stations in 24 U.S. markets has expanded its relationship with VCI Solutions Orion Business System software in an effort to standardize reporting capabilities for sales data analysis.

With the new system, Newport is able to realize efficiencies with the standardization of key data that is used in analyzing market trends and predicting revenues. Customized weekly reporting has also been implemented to streamline scheduling operations.

"With more channels to manage, we needed to maximize our resources to efficiently work with our Internet division and yield management pricing system," said Craig Millar, Newport's senior VP of operations. "VCI's intuitive yet robust platform stood out as the best option to expand to all of our systems with minimal disruption to our current business. They've worked closely with us; we're looking forward to realizing full benefits with all 56 stations."

Installations of the new system began in November, with three of Newport’s channels in Mobile, Ala. being first to go live on Dec. 1. The system is planned to be operational at all of the group’s stations by the end of January.

Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found

Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

D. Pagan Communications /   Friday 10:35 AM
Blue Line is Hot on the Trail of DPA Microphones
Clyne Media, Inc /   Thursday 09:51 PM
Focusrite Expands RedNet Range

Featured Articles
Discover TV Technology