08.05.2013 10:18 AM
Matrix Joins With Main Line Equity Partners to Expand Services, Operations
Plans to enable customers to access media solutions across platforms
PITTSBURGH—Matrix Solutions plans to grow its web-based platform through a strategic partnership with Philadelphia-based Main Line Equity Partners.

“The combination of our product innovations and Main Line Equity’s support affords us greater opportunities to advance our platform capabilities, improve the customer experience, and help our customers increase media sales,” said Matrix Solutions CEO DJ Cavanaugh.

Planned development efforts include an expanded ecosystem to enable customers to leverage additional industry data sources, adding comprehensive media solutions across all platforms, and the ability to integrate varied software solutions for enterprise clients.

Since its introduction in 1992, Matrix has worked to improve its Media CRM and Sales Analytics platform. The company has transformed it to have an app-like user experience and added extensive analytics/reporting and data cleansing and normalization.


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

Zazil Media Group /   Thursday 11:51 AM
Orad Presents 3D Pre-Visualization at NAB Booth SL6317
Wall Street Communications /   Thursday 03:53 PM
Digigram Marks 30 Years of Innovation With Launch of New Visual Identity

 
Featured Articles
Discover TV Technology