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11.11.2003
Originally featured on BroadcastEngineering.com
Manhattan Producers Alliance delivers for Nickelodeon

The Manhattan Producers Alliance, a cooperative providing a new business model for composers, producers and sound designers, recently had one member complete a major project for Nickelodeon.

The network asked Alliance member Wade Tonken to compose for the new Nick Jr. Playalong, a two-hour block of programming that began airing daily in late September.

The Alliance provides its members with digital production and Internet connection facilities and technology to support their wide-ranging work. Using its resources and facilities, Tonken assembled a range of talent, all of whom could work with their systems at their own locations.

While using the Alliance as a hub, Tonken was able to interface with his talent virtually from remote locations. The talent was able to collaborate without ever simultaneously being in the same studio.

For more information on the Production Alliance, go to www.manhattanproducersalliance.com.


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