05.08.2012 09:43 AM
Cox Digital Solutions Starts Mobile Division

NEW YORK: Cox Digital Solutions has launched a mobile division.

CDS is a division of Cox Reps, which, in turn, is part of the Cox Media Group, owner of 86 radio stations, along with newspapers, television stations and a cable network operation.

The new division is called CDS Mobile. Cox says the new division will connect advertisers and agencies with local media sites and “vertical content sites,” both in-hand and on-screen.

“Mobile is exploding, and we are there to monetize these growing local audiences in the best, most efficient way possible,” according to CDS Mobile GM Leif Welch.

CDS Mobile says it will match an advertiser’s specific target audience using geo-targeting.

-- Radio World


Comments
Post New Comment
If you are already a member, or would like to receive email alerts as new comments are
made, please login or register.

Enter the code shown above:

(Note: If you cannot read the numbers in the above
image, reload the page to generate a new one.)

No Comments Found




Tuesday 03:07 PM
WMUR-TV Says FAA Drone Rules Preclude ENG
The FAA’s current rules and proposed ban on flight over people, requirement of visual line of sight and restriction on nighttime flying, effectively prohibit broadcasters from using UAS for newsgathering. ~ WMUR-TV General Manager Jeff Bartlett

D. Pagan Communications /   Friday 10:35 AM
Blue Line is Hot on the Trail of DPA Microphones
Clyne Media, Inc /   Thursday 09:51 PM
Focusrite Expands RedNet Range

 
Featured Articles
Discover TV Technology