Showtime to Offer Interactive Signup on DISH

September 25, 2003
Showtime is making it easier than ever for DISH subscribers to sign up for the premium service by airing a promotional spot that allows viewers to subscribe via the remote control.

With one click, DISH subscribers can sign up for the Showtime Unlimited premium 10-channel movie package. When viewing certain programs, an on-screen promotion appears prompting customers to order Showtime Unlimited by simply pressing the "Select" button on their remotes.

Showtime and DISH have also launched Showtime Interactive, a "virtual channel" that gives most DISH Network customers easy and immediate access to Showtime Unlimited channel scheduling and program information.

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