NBC Announces Joint Online Venture With Affiliates
April 21, 2006
NBC and its 230 affiliates have agreed to form a new joint venture under the working title "the National Broadband Company" to capitalize on the online video that its participants have to offer.
This is the second venture for the NBC Affiliates Futures Committee, founded three years ago to develop strategic online partnerships. In November 2004 it announced the formation of NBC Weather Plus LLC, a 50/50 joint venture which subsequently launched the first ever 24/7, all digital, national-local broadcast network. NBC Weather Plus launched its own Web site in January 2006.