Scott Studios recently signed an agreement with StratosAudio Inc. to work together in enabling interactivity with conventional AM/FM radio. Scott will provide its software and StratosAudio will provide interactive radio expertise.
The partnership plans to extend interactivity to conventional radio, which will help stations stay competitive with alternative sources such as Web and satellite radio.
Scott software will be integrated with StratosAudio's Broadcast Management Software. Scott products will help StratosAudio integrate at the station level with multiple options for receiving real-time data.