Deborah D. McAdams / 08.22.2012 11:14AM
Media General CEO Marshall N. Morton To Retire
George L. Mahoney to step in
RICHMOND, VA.: Media
General President and CEO Marshall N. Morton, 66, plans to retire at the end of
this year after 23 years with the company. The board elected George L. Mahoney,
60, vice president of growth and performance, to succeed Morton, effective Jan.
1, 2013. In the interim, Mahoney will serve as vice president, chief
“Marshall joined Media General as chief financial officer in 1989,” said J.
Stewart Bryan III, chairman of the Media General board. “In his early years, we
refocused Media General on its core strengths of local news, excellent
journalism and southeastern markets. As president, he guided Media
General through unprecedented change in the media industry and a severe
Mahoney has been with the company since 1993. As vice president-growth and
performance, he’s been responsible for Media General’s digital media and mobile
operations. He also has been responsible for central broadcast television
operations, including master control, traffic and graphics. Mahoney
joined Media General as general counsel and corporate secretary, and was
elected a corporate vice president in 2006. As general counsel, he was
involved in all regulatory, legislative, other legal and operating matters
related to the company's television stations. He was said to have played
an integral role in the company’s broadcast acquisitions. Mahoney served the
board of directors as corporate secretary for 18 years.
Prior to joining Media General, Mr. Mahoney was assistant general counsel for Dow
Jones & Company, and worked in New York City for the law firm Satterlee
& Stephens, specializing in First Amendment and intellectual property
matters. He holds B.A. and J.D. degrees from the University of Virginia.