/ 04.10.2009
Going Green Is the New Black
To help broadcasters jump onto the green bandwagon the National Association of Broadcasters and the Environmental Protection Agency have partnered to produce "Going Green: A Broadcaster's Guide to Acting Locally."

This is a guidebook for "suggested efforts stations can undertake to promote a more eco-friendly environment and healthier lifestyle," according the NAB. The guide was mailed to NAB members in advance of Earth Day. A PDF is also available at the association's Web site.

NAB President/CEO David Rehr said of the effort, "Small changes make a big difference, and when radio and television stations take action, the environment benefits, our communities benefit and the world benefits."

"Earth Month" PSAs are also available from the NAB.



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