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/ 01.21.2010 12:00PM
FCC Closes Programming Exclusivity Loophole
WASHINGTON: The FCC this week
gave satellite and telcoTV operators a crack at programming that until now has
been the exclusive domain of cable. The commission voted 4-1 to close what’s
known as the “terrestrial loophole,” allowing cable operators to develop
regional programming they don’t have to share with competing TV carriers.
Comcast and Cablevision in particular have used the loophole to develop popular
regional sports networks. Thus, the programming rule was often referred to as
the “sports loophole.”
Established law provides that cable operators must provide access to wholly or
partially owned channels at a reasonable fee, but only for those delivered via
satellite. Regional networks are distributed to areal cable systems
terrestrially. Competitors complained that the loophole put them at a
significant disadvantage. The FCC’s new rule addresses pending complaints and
provides a process for assuring access going forward.
“These new rules allow DBS providers, telcos and other competitors to obtain
more of the ‘must-have’ programming they need to offer viable alternative video
packages to consumers and an opportunity to file complaints if the programming
is withheld,” the FCC said. “The order promotes competition, fosters
innovation and empowers consumers, all while creating a fair process for the commission
to handle pending and new claims in a speedy and just manner.”
The resolution of pending complaints means that Dish Network, DirecTV, Verizon
and AT&T will gain access to regional sports networks in Philadelphia and
San Diego, Calif.
Republican Commissioner Robert McDowell cast the lone dissenting vote, saying
that the ruling was beyond the FCC’s statutory reach. He said a legal challenge
was likely. A widely published statement from Cablevision inferred as much.
“While we find the legal basis for the decision unfounded, we are pleased that
the FCC recognized the value of Cablevision’s local programming strategy and
investments. Verizon and AT&T will not receive an FCC bailout that will
allow them to capture News 12, MSG Varsity and other programming that we have
developed for our customers. We are also pleased that despite the phone
companies’ overwhelming lobbying effort, the FCC has ensured a complaint
process. If the phone companies complain that they are unable to compete, we
are confident that we can prove that it is for a variety of reasons, none of
which have to do with HD sports programming. Verizon and AT&T do not need a
regulatory bailout in order to compete.”
(Image by DDanzig)
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