ORLANDO, FLA.—For a cable engineering
event, the SCTE Cable-Tec Expo 2012 has a
lot of wireless technology on its agenda. And
in an industry generally steered by the halfdozen
giant multisystem operators (MSOs),
the conference’s keynote focus on mid- and
small-sized firms seems unusual. Moreover,
the general themes of “Digital Networked
Home” and “Digital Video 2.0” suggest an
event far beyond the Society of Cable Telecommunications
Engineers’ traditional mantra,
“All engineering, all the time.”
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Cable-Tec Expo 2012 is expected to attract more than 10,000 attendees and about 400 exhibitors. |
Daniel Howard, SCTE’s chief technical officer
and senior vice president of engineering,
explains why the spotlight is on such
topics during the event, which takes place
at the Orange County Convention Center in
Orlando, Oct. 17-19.
“The ability of cable operators to offer
wireless services within the house has
already emerged as a major opportunity,”
Howard says, adding that every session and
workshop “is about new services that cable
operators are offering.
“It’s about how the networks are being
kept up-to-date and are able to deliver and
manage new services,” he adds. With the
growing use of streaming and on-demand
services, much of Tec-Expo’s agenda looks at
distribution challenges.
“Capacity management is geared to video
because so much bandwidth is devoted to
video,” Howard says. “Multiscreen applications
drive more bandwidth needs… consumers
will keep grabbing more data. Video
resolutions will keep going up, and consumers
will want more screens going simultaneously.”
He says that SCTE’s awareness of
this growing category prompted the group
to beef up its Orlando workshop agenda to
accelerate the training process and
prepare field technicians for the
changed environment.
CABLE’S ‘STICKINESS’
Mark Dzuban, CEO/president
of SCTE, points out that the expansion
of tech topics beyond traditional cable
themes reflects “the drive toward IP television.”
“We knew that the growth of applications
and accessories was in the works,” he
said. In tag-team fashion, Howard finishes the
thought, noting that “It’s a lot easier when
you have a broadband service provider set
it up and manage the connectivity.” That’s
the impetus behind the training centers that
MSOs are setting up, Howard adds—and the
reason for the extensive agenda on the topic
at the Orlando conference and exhibit hall.
Howard contends that the WiFi sessions
are both timely training and they also demonstrate
“the stickiness of cable,” especially
in relation to cable operators’ new needs to
authenticate subscribers for services such as
the new roaming data access
options that MSOs are offering.
To augment the conference’s
focus on such services,
SCTE is running a one-day
“Digital Home Symposium”
just prior to the full program’s
kickoff. The symposium will
offer expert presentations and
in-depth discussions on technologies,
standards and operational
processes in the “constantly
evolving digital home.”
It is intended for both cable
system tech staffs and vendor
workforces to help them create and implement
multiplatform solutions.
As for the focus on smaller operators, including
a keynote “Mid-Size Insights” panel
on Expo’s opening day, Howard explains,
“Mid-size systems are innovating,” sometimes
more aggressively than big companies.
“The challenge to big companies is their
inertia,” he says, noting that “Tier 2 and Tier
3 cable operators reach more than 10 million
subscribers,” and they can often move
faster to embrace technical upgrades “much
more easily than the big guys.” At last year’s
conference, the comparable opening panel
consisted entirely of CTOs from large MSOs.
The show’s opening “Mid-Size Insights”
session will examine “Challenges and Solutions”
of operators, featuring viewpoints
from top technical executives
from Armstrong Communications,
BendBroadband, Buckeye
Cablevision and Massillon Cable
TV/Clear Picture.
For the second consecutive
year, Cable Tec-Expo features
“Women in Technology,” during
which senior female executives
from Comcast, Time-Warner Cable, Bright
House Networks and Cablevision systems
will discuss the status of DOCSIS, the industry’s
migration to all-IP, bandwidth/capacity,
wireless, and connected devices.
INNOVATION AND TRAINING
The new emphasis on home networks
within mid-sized companies’ strategies represents
bigger visions for cable’s engineering
employees. The conference includes
an “innovation” keynote by entrepreneur/
inventor Dean Kamen (best known for his
Segway scooter), whose remarks will include
ideas about “Finding and Training the
Next-Generation Cable Workforce and Energy
in Cable Networks.”
Howard says that such topics reflect STCE’s
response to what it sees as a shift in the
fundamental technical needs of the industry.
The conference organizers also recognized
the value of a “new blood” approach. Howard
cites “a new template” of topics “specifically
to reach newer engineers who have
just joined the industry.”
He points out that recent upgrades to industry
architecture mean that, “It’s not just
about HFC [hybrid fiber-coax] anymore. It’s
about everything in the home going IP.
“We’re seeing a plethora of untethered
devices and it’s not stopping,” he adds. “We
have to feed data to all those products. It
has an impact on the capacity of the network.”
SCTE is expected to attract more than
10,000 attendees, about the same size as
last year. About 400 exhibitors will be on
hand, also comparable to the 2011 event.
In keeping with the cable industry’s recent
tradition, Cable Tec-Expo will overlap
in Orlando with the Cable and Telecommunications
Association for Marketing’s
(CTAM) Insight Conference and Summit
programs (Oct. 14-16).
SIX PRIMARY TOPICS
Cable Tec-Expo’s line-up of hands-on
workshops is segmented into six major
categories: Business Services, Capacity
Management, Engineering, Smart Energy
Management, Technical and Network Operations
and Wireless.
“Every year, changes in technology,
consumer expectations and the competitive
landscape are raising the bar for cable
engineering and operations professionals,”
says Cable Tec-Expo Program Chair
Jim Ludington, who is also executive vice
president-National Network Operations
and Engineering at Time Warner Cable. He
characterizes the event as “the focal point
for the training, new products and technology
leadership that are helping the industry
to maintain its competitive edge today.”
SCTE has been accelerating its “energy
management” agenda for the past three
years. In Orlando, sessions will look at sustainability
issues affecting cable operations.
3DTV, which played a small role in recent
years’ programs, will be almost invisible
in Orlando.
“It is not getting the exponential mainstream
growth that people expected,”
Howard acknowledges. He believes that
cable operators will see “3D showing up
in visualization, from an operational perspective.”
As for other emerging technologies—
again many of them beyond cable’s core
technical realm—Howard cites conference
presentations on advanced encoding
(for security and radio frequency over glass
(RFOG)), which puts RF signaling over fiber
instead of coaxial copper. In a reflection
on how the cable industry is changing,
Howard notes that some systems are
being encouraged by home builders, who
are installing RFOG technology into newly
constructed houses.
“One of the benefits of RFOG is that
you can get a much longer reach, reducing
the amount of equipment and the emerging
demand,” Howard says, gazing into the
future.
Summing up the objectives, as well as
the implementation of this month’s Cable
Tec-Expo, Howard concludes, “Expo is
much more about operations and making
sure that the network is capable of current
and next-generation needs.”
For more information on the show, visit
http://expo.scte.org/.