TVTechnology: AC Posts Gains, News/Talk Keeps Top Slot in Format Chart

02.16.2007

AC Posts Gains, News/Talk Keeps Top Slot in Format Chart

News/Talk stayed in the top niche as Arbitron released its latest format trends report.

The format had a 17.6 AQH share radio listening for Persons age 12 and older in 96 continuously measured markets. But the format slipped 0.4 share points from a year earlier.

Adult contemporary was second and was a significant gainer; the only format gaining more was Spanish, now ranked third in the report. Contemporary hits were fourth and urban fifth.

Biggest losers as measured by share point drop: Rock and news/talk.

Adult contemporary is tops in the 25-54 demo; news/talk is first in 35-64 and 35+.

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Posted by: semoochie

Mon, 08-17-2009 - 1:47AM Report Comment

FM is protected to the 60dbu(or 54, depending on the area of the country)contour and any signal beyond that point is considered "bonus coverage" because it only exists because there isn't another station in the way. Some stations don't have much(if any)bonus coverage. Complaining about interference beyond the protected contour is a little bit like complaining that a retail store has discontinued its sale price on a particular item.

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