/ 08.17.2010
ABI Predicts 4 Million HD Radio Receivers Soon

IBiquity Digital recently said some 3 million HD Radio receivers have sold so far. Now ABI Research, which analyzes emerging technologies, predicts about 4 million HD Radio receivers will have shipped in the United States by the end of this year.

In Europe, led by Britain, governments have chosen the DAB standard and consumers have purchased nearly 13.5 million radio receivers, the firm said. By 2015, the worldwide installed base of digital radio receivers of all formats, excluding handsets, is expected to reach nearly 200 million units, ABI predicts.

“Smartphones are expected to include digital radio receivers starting in mid-2011, driven by carriers’ desire to offer users premium audio content while limiting the use of scarce radio spectrum,” stated senior analyst Sam Rosen. “This concern is demonstrated by AT&T’s decision to stop offering unlimited data plans, due largely to high data usage in New York and San Francisco resulting from Internet radio sites such as Pandora.”

ABI predicts digital radio technologies, including satellite radio and Internet radio, will reverse trends of decreasing listenership. Listeners will have access to niche programming targeted to narrower demographic segments and will respond to a more interactive user experience enabled by program guides and other enhancements. Broadcasters, in turn, will have a larger reach and the ability to provide better targeted and more interactive ads, ABI observes.

“The U.S. adoption of HD Radio began in the automotive sector, and then home, but finally extended into portables in 2010,” Rosen said. “The adoption of DAB radios in Europe has been led primarily by tabletop radio sales in the U.K.”

Switzerland, Denmark, and Norway have significant broadcast infrastructure in place, with Australia, Germany and France to complete the majority of their infrastructure in 2011, he said.



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1.
Posted by: Anonymous
Thu, 08-19-2010 - 12:36AM Report Comment
It took 20 years for FM to catch on, 10 years is still young
2.
Posted by: Anonymous
Sat, 08-21-2010 - 1:13PM Report Comment
Wish the truth would stop? Digital Radio is not eliminating anything
3.
Posted by: Anonymous
Tue, 08-24-2010 - 2:42PM Report Comment
@Anonymous - 08/21/2010 Really? You really think they will coexist? Who do you think you're fooling. Nobody here.
4.
Posted by: Anonymous
Wed, 08-18-2010 - 9:48AM Report Comment
Truth hurts doesn't it? Digital Broadcasting is moving forward! You are choosing to live in the past... and in the world of technology, you will get left in the dust
5.
Posted by: Anonymous
Wed, 08-18-2010 - 12:36PM Report Comment
4 million digital radios? Not likely. Also, not much to show for 10 years of effort. Pretty good bet that a large percentage of those aren't even in service. Funny, you choose to live a delusion.
6.
Posted by: Anonymous
Tue, 08-17-2010 - 5:56PM Report Comment
Give me a break. I predict the moon is made of green cheese.
7.
Posted by: Anonymous
Thu, 08-19-2010 - 12:45PM Report Comment
@Anonymous - 08/19/2010 - The problem with that faulty thinking is FM didn't eleminate any existing services like digital radio does. That's just a bad comparison and I really wish it would stop. It competed with existing services and those services still exist today.




Friday 12:00AM
McAdams On: Surplus Spectrum
Recall that broadcasters were accused of spectrum squatting when the digital transition took longer than the arbitrary timetable set by Congress.

 
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